The Fractional RevOps Agency That Builds the Machine
Domestique embeds a full-stack team of senior revenue operators into your GTM engine. We handle strategy, systems, data, and AI. You get a machine that runs.
60+ operators. 250+ businesses. 12 years. One proven framework.
Something's broken in your GTM engine. Maybe your CRM and your forecast don't agree. Maybe the person who knew how the systems were wired just gave notice. Maybe a funding round just closed and the board wants a professionalized GTM motion in 90 days. The pattern is always the same: you know the machine is broken, and you need someone senior enough to fix it.
A Framework Twelve Years in the Making
Domestique's fractional RevOps engagements run on a single operating sequence, applied in the same order every time: Strategy, then Process, then Tools, then Data, then Enablement.
Most GTM engines break because someone reached for a tool before the strategy was nailed down, added headcount before the process was designed, or bought a dashboard before anyone agreed on what to measure. Sticking to the right sequence keeps the engine purring.
Here's what each workstream means in practice:
Strategy: Your GTM strategy, written down. (If it’s not in a document, it doesn't exist.)
Process: How Marketing defines an MQL, how a BDR runs a first call, how your CS team handles a renewal.
Tools: Your full GTM tech stack, built around your process.
Data: One source of truth, presented so someone can make a decision with it.
Enablement: How you close the loop. Reinforcing process across your GTM teams so everyone runs the same play.
For a closer look at how fractional RevOps compares to a full-time hire or a large systems integrator, see Fractional vs. Full-Time RevOps
Where are Your Right Now?
-

BUILD
➤ THE PROBLEM WE SOLVE
Your people, processes, tools, and data are disconnected. You need an integrated GTM strategy to drive repeatable revenue.
Typical work: ICP analysis, customer journey mapping, lifecycle stages, stage advancement criteria
Outcomes: Predictable funnel throughput, increased funnel conversion, higher average sales price
-

GROW
➤ THE PROBLEM WE SOLVE
You're at an inflection point. Revenue growth has slowed, forecasting is unreliable, and the engine needs to mature.
Typical work: Attribution modeling, demand council, inbound and outbound optimization, win/loss analysis
Outcomes: Consistent pipeline growth, shorter sales cycles, improved forecast accuracy
-

SCALE
➤ THE PROBLEM WE SOLVE
You're adding headcount and tools, but efficiency metrics are getting worse.
Typical work: Capacity planning with scenario modeling, marketing ROI analysis, tech spend optimization
Outcomes: Decreased CAC, maximized funnel throughput, improved bottom line
Most businesses think they're ready to scale. A lot of them are wrong.
What People Are Saying
Series A, B2B Tech Company
“Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others…”
RYAN PRYOR, CRO
Ada
“I worked with both Alex and Rhys on Marketing and Revenue Ops projects while at Ada. Both were extremely knowledgeable about each department and it was an added benefit that we were using them for multiple projects at once because they took the initiative to ensure the solutions they crafted were integrated together…
Sarah Klaassen, DIRECTOR OF DEMAND GEN
Fractional RevOps Is the Foundation. Here's What We Build On Top.
Not every engagement starts with a retainer. Some companies need a diagnostic first. Others have a specific break to fix.
RevOps Audit — A 2 to 5 week analysis of your GTM operating model: current state, challenges, and a prioritized roadmap.
ProServices / Project Work — Scoped, time-bound engagements for specific problems: CRM cleanup, migrations, lifecycle redesign, attribution rebuild.
AI-Augmented RevOps — Agents, automations, and MCP infrastructure built on a deterministic harness. The scaffolding that makes AI actually work in your GTM stack.
Frequently Asked Questions
-
A full-time hire is one person covering one function. Domestique brings a full-stack team across marketing ops, revenue ops, CS ops, and AI engineering. You also get continuity when your team changes, which a single hire can't provide.
-
SIs deliver configurations. Domestique delivers an operating model. The engagement is designed around whether the machine actually works, not whether the statement of work is complete.
-
You meet your account team before the engagement starts. Domestique brings together a curated team of senior GTM operators with specific experience relevant to your company, GTM motion, industries, and (of course) tech stack.
-
course) tech stack.
What does the first 30/60/90 days look like? The first two to four weeks are discovery and diagnosis: system access, data review, stakeholder interviews. The output is a prioritized roadmap and a clear picture of where your GTM engine is in the Build/Grow/Scale lifecycle. By the end of week four, the first quarter's priorities are locked and work is underway.
-
Both, and more. Strategy and process come before the tech stack. We've worked across most major GTM platforms, and the engagement starts with what you have.
-
Engagements are hourly with discounts based on length. The minimum term is three months.
-
We build the infrastructure: agents, MCP servers, automations, and AI-augmented audits deployed inside client systems. This is hands-on technical work.





























